When you slide into a booth at Denny’s, you can order up a hot plate of blackberry pancakes, a steak skewer and eggs skillet, and a side of…augmented reality?
Technology has been making its way to the dinner table and the use of augmented reality is no exception. Whether it was through restaurants tapping into the Pokémon Go craze that swept the nation at the end of 2016 with clever marketing, or big brands like Moe’s Southwest Grill and Burger King creating new experiences and games to engage with consumers on a whole other level, augmented reality is no longer a thing of science fiction — it could very well be an actual reality for the restaurant industry.
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Source: Foodabletv