Baobab Studios’ interactive VR film Asteroids!
[Images: courtesy of Baobab Studios]
When Eric Darnell talks about what makes for good storytelling, he knows of what he speaks. The screenwriter and director of all four Madagascar films and the director of Antz, Darnell has been studying what works and doesn’t in stories for years.
But recently, he’s found the silver screen somewhat constraining because the audience can’t ever really interact with the story unfolding on it. That’s why he’s migrated to telling tales in virtual reality as the chief creative officer of Baobab Studios. Based in Redwood City, the startup has attracted a wealth of talent from throughout the film and games industries, and raised $31 million to pursue its goal of creating great VR stories.
Baobab’s first piece, Invasion, is a six-minute film about invading aliens and the white bunny that sends them racing back to their home planet. Released last year, the movie is narrated by Ethan Hawke, and it went to the top of the VR charts, surpassing one million downloads.
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Source: FastCompany