IMAX VR Roll Out To Begin End Of This Year

IMAX will begin its virtual reality roll-out as early as the end of this year, IMAX Entertainment CEO Greg Foster said at a conference in Los Angeles this Wednesday.

Moviegoers will be able to purchase bundled ticket that cover both the movie and access to a virtual reality experience located at the same multiplex. The virtual reality project is the result of a partnership with Starbreeze that IMAX announced earlier this year.

Watch a promotional video of the StarVR headset below:

Source: Hypergrid Business

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