VR To Drive Conversion For Travel And Meetings
10 February 2017
Virtual reality is finally going mainstream in 2017. Travel brands and event planners are leveraging that demand to engage their audiences in more impactful ways,
Virtual reality is finally going mainstream in 2017. Travel brands and event planners are leveraging that demand to engage their audiences in more impactful ways,
One of the biggest problems to overcome with transparent displays is light transmittance, which is a measure of how much light is absorbed as it
(Photo courtesy of www.Drue.net) This is a first! Eight inspirational 30-second clips on leadership by women, recorded in virtual reality. Technology artist Drue Kataoka created a
It’s rare to see a company not experimenting in ways to use virtual reality. At Ford, VR is no longer something of the future—it’s embedded
, Start-up Mindshow is creating a virtual-reality app that lets you create your own animated movies in VR, with the app handling the heavy-lifting of
Why leave home to attend a live concert when you can strap on a headset and replicate the experience of being there—complete with 360° sound?
The ‘Virtual Renaissance’ Virtual reality (VR) has had a few false starts over the years, but it’s matured into a technology ready for a wide
With mobile phones becoming the primary source of Internet access for most of us (and for many, the only source), it’s no surprise that Google’s focus when
The murderous and deranged Jack Baker closes in to attack in Resident Evil 7: Biohazard. (Capcom) If you’ve ever sat down to watch a
Virtual reality (VR) lets you tour the Turkish palace featured in “Die Another Day,” learn about life in a Syrian refugee camp firsthand, and walk
24 hour game jams are never easy, but it’s in the final hours that the real test begins. The concept has been evolved into an
I’ve tried virtual reality on various occasions, but until last weekend I never had the opportunity to experience true augmented reality. Personally, I find augmented reality more
There’s something to be said for a truly remarkable experience. Whether it’s a great party, the trip of a lifetime, or a particularly hilarious comedy
Samsung Electronics Co. emerged as the leader in the global virtual reality market in 2016, accounting for more than 70 percent of 6.3 million VR
The Blackbird’s size and shape can change with the push of a button while the wheels and suspension can also copy any car’s chassis. THE
Why is it no one ever says that the future of VR will be totally indiscernible from our usual reality? No cables, etc… yes, but
You can never have too much computing power to work with, especially if you’re doing intensive 3D or VR work, but even if you’re only
Harvard researchers have made advancements in development of a flat lens known as a metalens – for the first time, it can work with a
, “Considering how often people buy their own cameras, typically one every couple of years, our offer is the most logical and best-priced.” A
US$30 Xiaomi VR brings the price down by using your phone. Photo credit: Xiaomi. While all the headlines say that virtual reality is the next
As brands experiment with emerging technology to create new types of content, they’re beginning to grapple with the limitations of existing marketing tools. Gabriele Amtmann,
Facebook CEO Mark Zuckerberg is showing off a new way to interact with the Oculus Rift headset: an Oculus glove. Today, he posted photos from
Not so long ago, head-mounted virtual reality (VR) displays were beyond affordability. Now capable systems like the Oculus Rift or the HTC Vive cost under
With all the talk about Alexa nowadays, you’d think the future has arrived and we have our interface: voice. But before you give up
Over the last several years, the Sundance Film Festival has been an early adopter, and key champion, of bringing virtual-reality content into the world of film. What
There’s little doubt that virtual reality is the next frontier in experiential marketing. But the groundbreaking platform has many challenges to overcome before it
For many educators, the term “virtual reality” may seem like an oxymoron—a tantalizing idea with promise and potential that has yet to materialize in the
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