Soon you’ll be able to visualize a new car in your driveway using ARKit.
Since Apple released ARKit in June, developers have been having a field day building all sorts of cool use cases, many of which could easily be adopted by marketers and brands.
ARKit is still in beta but will be released more widely alongside the iOS 11 software this fall. In the meantime, Digi-capital, a firm that advises augmented-reality and virtual-reality companies, has already collected more than 200 YouTube videos to show what’s possible. The company is also featuring AR and VR videos from developers on its Twitter account.
If ARKit is the juggernaut many are predicting it will be, it’ll make existing examples like Pokemon Go and Snapchat filters look like amateur hour. Check out these 10 cool examples of how ARKit can be used:
1.Visualize a menu
,
,
Developed by Asher Vollmer
In the future, you won’t have to worry about how a new sofa or coffee table will look in a room—you’ll simply be able to use ARKit to select and drop them in place. This will be a massive boon for online furniture retailers and decorators, who will no longer have to worry about pieces not working in a space or meshing together.
3. Shop smarter
,
,
Developed by Normal VR
AR and VR can work seamlessly together in cases like this one, in which ARKit was used to bring to life visualizations made in Google Tilt Brush. Brands can use this to let customers explore their artistic sides and set up spaces like this in retail outlets to draw more people in and give them a reason to stick around.
8. Real estate firms can always be virtually selling
Developed byJustin Miller
A simple walk around a neighborhood can help spark housing sales. This application lets users see basic data about homes as they stroll by. Rather than having to wait and ask an agent if something looks interesting, they can get basic data to help them make smarter decisions about which properties are worth pursuing.
9. Surprise loyal customers with virtual (and real) prizes
,
Source: AD Week