An increasing number of people are turning to smartphone apps to help them get fit. AR apps have formed a part of this, such as Fitness AR, which helps users visualise fitness routines and plan out safe and productive cycling or running routes. Fitness AR previously worked with Mapbox to use its technology to build digital 3D maps to help endurance athletes visualise trail routes.
As reported by Sport Techie, Mapbox have now made a deal to acquire Fitness AR, which includes an agreement for Fitness AR co-founder Adam Debreczeni to help create AR and virtual reality (VR) apps for areas such as sport, weather, travel and videogaming.
“Designing augmented reality experiences for applications is still a very nascent field, requiring new tools and new thinking,” Debreczeni said in a statement. “With the Unity Maps SDK, Mapbox is the leader in the exciting new space of AR and location.”
“This is about building interactive experiences,” Mapbox CEO Eric Gundersen said in a statement. “AR is going to be bigger than the browser and bigger than mobile.”
Source: VR Focus